authentic.network and LIQUI MOLY roll out digital product authentication worldwide

5 hours ago
authentic.network and LIQUI MOLY roll out digital product authentication worldwide

By AI, Created 1:16 PM UTC, June 02, 2026, /AGP/ – authentic.network and LIQUI MOLY have launched an international product authentication rollout that links physical products to digital identities across roughly 150 countries. The move is designed to improve supply-chain transparency, support anti-counterfeiting efforts, and help manufacturers meet rising traceability and regulatory demands.

Why it matters: - The rollout targets two growing pressures at once: counterfeiting risk and demand for traceability in global supply chains. - The technology is built to give manufacturers and distributors a way to verify products across complex, multi-tier networks. - The approach also lines up with emerging regulatory expectations around digital product data, including the planned Digital Product Passport and the European Ecodesign for Sustainable Products Regulation (ESPR).

What happened: - authentic.network and LIQUI MOLY announced an international rollout of digital product authentication technology in Chemnitz, Germany, on June 2, 2026. - The system is being deployed worldwide across products distributed in approximately 150 countries. - The rollout links physical packaging to trusted digital identities that can be verified by smartphone scan.

The details: - The technology uses patented, non-copyable digital product identities. - authentic.network’s system can be integrated directly into existing CMYK printing processes. - Verification does not require additional hardware, NFC chips, or special inks. - Products can be digitally assigned and verified at checkpoints throughout the supply chain, including distribution, logistics, and direct customer interaction. - LIQUI MOLY said the company wants to trace its entire supply chain from production to the end customer worldwide. - Marco Esser, Global Marketing Director at LIQUI MOLY, said worldwide traceability is essential to the company’s quality promise. - Frank Theeg, CEO of authentic.network, said the key challenge is whether security systems can be operated economically under real-world production and supply chain conditions.

Between the lines: - The rollout reflects a broader shift in packaging, from a physical protection layer to a digital interface for supply chains. - The move suggests authentication is becoming less about isolated security features and more about connected systems that combine traceability, regulatory data management, and customer interaction. - authentic.network is positioning itself as an industrial infrastructure provider for product authenticity, not just a packaging-security vendor.

What’s next: - The deployment will expand LIQUI MOLY’s use of digital authentication across international markets. - Wider adoption could follow as manufacturers face more pressure to connect physical products with verifiable digital records. - The company’s model is aimed at scaling these tools within existing packaging and production workflows.

Disclaimer: This article was produced by AGP Wire with the assistance of artificial intelligence based on original source content and has been refined to improve clarity, structure, and readability. This content is provided on an “as is” basis. While care has been taken in its preparation, it may contain inaccuracies or omissions, and readers should consult the original source and independently verify key information where appropriate. This content is for informational purposes only and does not constitute legal, financial, investment, or other professional advice.

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