New Stone highlights product-specific certificates to build buyer trust

New Stone says it is organizing factory and product certificates by flooring line to help distributors verify compliance before purchase. The company is directing buyers to check scope, dates and test standards as part of procurement due diligence.

Why it matters: - New Stone is trying to turn certification into a practical buying tool, not just a marketing claim. - The company’s approach matters for distributors and global buyers that need to match the right document to the right product before placing orders. - Product-specific proof can reduce compliance risk in regulated markets, especially for flooring sold in Europe.

What happened: - New Stone, a Shandong-based flooring manufacturer, laid out how it organizes certificates for its product lines and factory operations. - The company says its SPC flooring documentation includes Indoor Air Quality Low VOC emission certification, European Union CE compliance and SGS fire resistance testing. - New Stone says its MFB flooring file set includes Indoor Air Quality Low VOC certification, SGS super wear-resistant testing and SGS formaldehyde-free evaluations. - The company also pointed to official news releases citing company-level references such as ISO9001, ISO14001, CE Marking and FloorScore. - New Stone directed buyers to the company’s website to initiate product inquiries and request current certification files.

The details: - New Stone said the SPC certificate set is built around three pillars: indoor air quality, EU CE certification and SGS fire resistance. - The SPC Indoor Air Quality Low VOC program is tied to Resilient Floor Covering Institute and Scientific Certification Systems evaluation parameters. - The EU CE certification references the Construction Products Regulation and EN 14041 testing standard for resilient, textile and laminate floor coverings. - The SPC fire-resistance documentation relies on SGS fire testing. - New Stone said the MFB certificate set uses a different evidence base because the material and performance goals differ from SPC flooring. - The company said MFB formaldehyde-free testing uses SGS climate chamber testing and recorded no formaldehyde detected. - New Stone said its public-certificate portal is organized into separate sections for SPC flooring, MFB flooring, SWF flooring, LVT flooring and SPC wall panels. - The company says its factory uses full-process quality control from raw material selection through finished product delivery. - New Stone said automated production equipment supports control over molding, surface treatment, quality inspection and packaging. - The company said its quality control nodes include raw material sampling, in-process patrol inspections and final pre-shipment inspections.

Between the lines: - The release is aimed at reassuring buyers that each certificate should be checked against the exact product scope, rather than assumed to cover every item in the catalog. - New Stone is also drawing a line between broad company-level credentials and current original certificates, which procurement teams still need to verify directly. - The emphasis on traceability suggests the company wants to move negotiations from general trust to document-by-document validation.

What's next: - Buyers are expected to request current certificate copies during the cooperation phase to confirm registration numbers, issuing bodies, validity dates and product scope. - New Stone says procurement teams should first identify the material, then verify matching documents for indoor-air quality, CE compliance, fire resistance, abrasion resistance and formaldehyde-free performance. - The company says distributors and global buyers can use the public certificate portal and product pages as a starting point for due diligence before order release.

The bottom line: - New Stone is betting that transparent, product-matched certificates will be a competitive advantage in flooring procurement.